CRM and loyalty strategy

CRM & Loyalty strategy - iO

B2B and B2C organisations have to find a way to reach the right people. By generating, identifying and profiling online leads in an efficient way, you can increase your chances of success. And that’s exactly what a strong CRM strategy is all about. Our experts would love to help you.

  • Increase customer retention

  • Boost brand awareness

  • Maximise referrals

  • Rely on a data-driven approach

  • Generate brand ambassadors

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How will iO help your organisation?

At iO, we have hundreds of experts in technology, strategy, content, and marketing. Those experts join forces to give you everything you need in terms of CRM, loyalty, and more.

Got questions about CRM and loyalty strategy? Let us know.

Clients we’ve helped with CRM & Loyalty Strategy:

Midas - iO
Collect&Go - iO
Idewe - iO
AG Insurance - iO
Aida Link - iO
AlfaSolutions - iO
Antargaz - iO
ALDAutomotive - iO
VanOlmen_Wynant - iO
VanLanschot - iO
Proximus - iO
MutualiteChretienne - iO
Importance CRM Loyalty Strategy - iO

Why is a CRM and loyalty strategy important?

By working with iO, you get all the advantages of an end-to-end partnership. Our experts in strategy, technology, marketing, and content will work together to help your organisation.

That includes the entire process:

  • Identifying the target audience correctly;

  • Capturing the effective users of your digital channels;

  • Constantly enriching your users’ profiles;

  • Guiding the audience through the customer journey with lead nurturing;

  • Using lead scoring to optimise the way marketing and sales work together;

  • Predicting which profiles will convert with relevant, detailed data;

  • Turning one-time buyers into satisfied customers who return.

Ready to get started with CRM and loyalty?

Our specialists will be happy to help you develop or optimise your CRM and loyalty strategy. Feel free to contact us via the button below.


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Great to meet you, we are iO

iO is a ‘blended agency’, actively tearing down the walls between the agency, technology and consulting worlds. This asks for a new breed of partnership. That’s why we help you to sustainably shape and improve your total brand experience, along the end-to-end journey. We blend talents in strategy, creativity, content, marketing, technology and data. That’s how we unlock the power of collaborative intelligence.
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