Life Sciences and Marketing Automation

life science marketing | iO

Once your organization has multichannel marketing intrinsically embedded into its vision and strategy, odds are that you will soon come to realize the benefits of owning a marketing automation platform. After all, you need a solid instrument to effectively execute your multichannel ambitions and deliver increased ROI at the same time.

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Leading platforms, today & tomorrow

Marketing automation software’s functionalities and capabilities are evolving every day. No wonder it can be hard for an organisation to determine what platform offers the perfect synergy for their ambitions, strategy, organisation and general business practices.

iO has become certified amongst a range of leading platforms. In this whitepaper, we give you a thorough deep-dive into our platforms of choice, respectively Oracle Eloqua, Adobe Campaign, Salesforce Marketing Cloud and Salesforce Pardot. For each of these platforms, we’ll provide you an objective overview, strengths, weaknesses and a conclusion.

We help the pharmaceutical industry go digital

Citizens expect the same seamless experiences from healthcare as they do from other industries. Our experts help you place patients front and centre with data, successful apps, and clear communication.