Bridging the gap between expectations and experience in self-service portals
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Today’s customers expect the same ease as with Amazon or Coolblue: fast, personal and frictionless. Yet there is often still a gap between what they expect and what your digital service actually delivers. That gap costs you conversions, loyalty and growth opportunities.
In this whitepaper, we show you how to turn self-service from a cost centre into a strategic asset.
Download the whitepaper
Discover how to:
map the service gap and set the right priorities
align self-service with real customer needs instead of internal processes
leverage AI to make your portal smarter, more personal and more efficient
build a future-proof self-service architecture that grows with your organisation
What can you expect?
In this whitepaper, we cover:
the impact of poor versus strong self-service on customer experience and costs
the main pitfalls when setting up or renewing a portal
a pragmatic approach: from initial business case and MVP to a self-service portal your customers actually love
concrete examples and real-world learnings
Who is this for?
This whitepaper is relevant for:
CX and service managers
digital and e-commerce leads
IT and platform owners
business and transformation leaders
Do you want to close the gap between expectations and experience, and optimise your service costs at the same time?
Download the whitepaper and take the next step in your digital service strategy.
Looking to build a customer portal, too?
Our experts in technology, strategy, content, and marketing will join forces to develop a self-service portal tailored to your needs.
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