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Case
Impacting the traveller and environment through technology
Brussels Airport: a look at the digital platforms iO built for the ultimate passenger experience.
Look at this client story
Our UX services
Clients who trust our expertise
Our expert views on UX
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Case
Transforming the passenger experience through innovation & service design
New technology, internet-of-things and proof-of-concepts. Find out how iO is introducing innovation at Brussels Airport.Look at this client story)
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Case
How to combine rebranding and site redesign for a better user experience?
Creating a Cohesive Platform: Assuralia's Rebranding and Site Redesign for Enhanced User Experience Read the story here.Look at this client story)
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Case
How do you stimulate requests for co-branded credit cards?
Web, app, and integration platform for co-branded credit card programmesLook at this client story)
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Case
How has fresh branding contributed to a stronger position in the market?
For Prowise, an interactive display and educational software expert, iO designed a new WordPress website complemented by a new brand voice and copy.Look at this client story)
Case
How do you create the best possible experience for Brussels Airport travellers?
Brussels Airport: In this case story, read how iO has become an extension of the airport.Look at this client story)
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Case
How do you double your mobile conversion within 4 years?
What it takes to make booking as easy as possible for you? Discover the power of a strong management vision, a streamlined work process, and long-term, open, and transparent collaboration between Landal GreenParks and iO.Look at this client story)
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Case
How to create a better online experience for two large municipalities
From 13,000 to 850 pages: discover how the Municipality of Amstelveen & Aalsmeer website simplification improved online services. Read the case.Look at this client story)
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Case
How to create the ultimate online platform for 300+ luxury fashion boutiques?
Discover how iO developed a B2C commerce platform and app for Winkelstraat where more than 300 luxury boutiques sell fashion via one webshop. Read the case.Look at this client story)
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Case
How to disrupt online banking using innovative apps and web portals – for years on end?
Find out how iO developed an online platform and iOS and Android apps for the online bank Knab, from UX/UI design to development. Read the case.Look at this client story)
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Case
how does Coronaplein.nu enhance the lives of individuals with long-term COVID-19 symptoms?
Discover how iO developed a community platform for PostCovid NL to support all people with Post-Covid. Read the case.Look at this client story)
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Case
How do you effectively connect, activate, and support lung patients with one platform?
Discover how iO developed a new digital strategy and website for Longfonds to improve brand consistency. Read the case.Look at this client story)
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Case
How do you assist students in making an informed choice from over 3000 studies?
Studiekeuze123 helps prospective students find the study programme that suits them best — with reliable information and useful tools.Look at this client story)
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Case
How to create a digital showcase for tomatoes?
Discover how iO translated the brand values of Looye Kwekers into a new website, a content strategy and content. Read the case.Look at this client story)
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Case
How does Kanker.nl make crucial information more accessible to patients?
Discover how iO developed a new platform for kanker.nl to make finding information and sharing experiences more accessible. Read the case.Look at this client story)
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Case
How does a focus on UX increase connection with your target audience?
Find out how we took Stibbe's website to a higher level with an exceptional UX design, custom information architecture and reviewed content.Look at this client story)
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Case
How do you build a global B2B platform tailored to foodservice professionals?
How to build a multi-site, multi-language, global B2B platform for lead generation and online branding - iOLook at this client story)
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Case
How does a smart vehicle configurator help for higher order value?
iO developed a website and UX-driven configurator for and with Suzuki Belgium. Read all about it in this case.Look at this client story
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A smooth experience for your user
An optimal user experience is a win-win situation in the purest sense of the word. The user gets a smoother surfing experience, which is crucial in times when we as digital users are becoming more demanding.
A positive user experience will:
impact your reputation as a brand significantly
help you convert faster and achieve more sales.
That’s why you need to make sure that your content as well as the user experience is adapted to the customer journey of your target group.
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Our vision
We approach UX from different angles. Our iO experts monitor the information architecture, the user interface (UI) as well as the content itself. Microcopy, for example, is one of the many elements that can make a huge difference in the field of UX — even with just a few words. A well-conceived UX is now the stronghold of any kind of platform: from campaign site to e-commerce platform, to intranet applications and online portals.
And last but most definitely not least: interaction design, functional operation, visuals and content… everything plays its role in a solid UX strategy.
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How your organisation can benefit from UX strategy
It will help you understand what the process ultimately delivers, by means of design, prototyping and concepts that help users find what they need;
You will create the best possible user experiences throughout the customer journey and at all key touchpoints, both online and offline;
You will approach the development and maintenance of user interfaces systematically, and discover how the interface conveys brand values and strengthens the UX;
Usability research will learn your organization how visitors experience the platform and which optimizations could improve their experience.
Boost your conversion rate with UX research
Do you know when UX research can be useful? Here's a hint: it's not just when you're developing a new platform. Investing in UX research is also a good idea for existing websites and apps. We'll tell you all about it in our newest UX whitepaper.
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Great to meet you, we are iO
iO is a ‘blended agency’, actively tearing down the walls between the agency, technology and consulting worlds. This asks for a new breed of partnership. That’s why we help you to sustainably shape and improve your total brand experience, along the end-to-end journey. We blend talents in strategy, creativity, content, marketing, technology and data. That’s how we unlock the power of collaborative intelligence.
Can we help you with UX?
We're excited to see how we can help you.