Boost your conversion rate with UX research

Sfeerfoto's Campus Rotterdam | iO

Do you know when UX research can be useful? Here's a hint: it's not just when you're developing a new platform. Investing in UX research is also a good idea for existing websites and apps. After all, it gives you a better picture of your users and can lead to higher conversion.

Download the (Dutch) whitepaper

In this whitepaper, you’ll learn:

Why it is important to get started with UX research;

  • What the playing field of UX research is;

  • What prejudices organisations have about UX research;

  • Why opportunities are missed when these prejudices are maintained;

  • How to put UX research into practice.

Improve your user experience and increase conversion

UX research is one of the most efficient and effective ways to boost your conversion rate. After all, a smooth user experience that truly matches the needs of your users is how you score. An analysis by Jakob Nielsen even showed that conversion rates rose by an average of 87% for websites optimised with the help of user testing.

Our UX experts show you how to get the most out of your budget with UX research in this whitepaper. By doing so, you will optimise your website in a meaningful, data-driven way.

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