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Webinar
Webinar: Maximise ROI with your martech-stack
Many organisations are investing in ever-larger martech stacks but are only using a fraction of their potential. The result? High costs, low adoption, and untapped value. In this webinar, you’ll discover how to transform your martech investment from a cost centre into a revenue generator.
More than 62% of organisations now use more martech tools than they did two years ago, while fewer than 15% are using fewer. Complexity and waste are on the rise. In this webinar, you’ll learn a systematic approach to bring order to the chaos: from licence optimisation and stronger adoption to data integration and automation. This way, your martech stack becomes a streamlined engine for growth and ROI.
How to reduce licence costs through smart optimisation.
How to drive adoption and usage of your tools.
How data integration increases the value of your stack.
How automation delivers more output with fewer resources.
How to use KPIs and concrete data to guide decisions.
This webinar is designed for marketing and digital leaders who want to generate more value from their martech investments. Whether you’re responsible for marketing strategy, customer experience, sales, or the technology side of the stack, you’ll get practical tools to cut costs and increase ROI.