UX design: the foundation of an excellent user experience
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The strongest websites, web shops, apps and online platforms are user-friendly. A coincidence? We think not. Every day, our creative, technology, and strategic experts work on UX designs that are the foundation for mind-blowing brand stories – and user experiences that are remembered for years to come.
iO, your UX design agency
At iO, we take on an end-to-end approach – we have all the expertise we need to bring your UX dreams to life. Our marketing, technology, strategy and content experts come together every day to tackle your digital challenges. This is how we can help you:
UX strategy
A UX strategy is a detailed plan to align your brand identity with the user experience you want at every touchpoint – online and offline. That strategy is the most efficient when it’s ready before the design phase is started.
Read moreInteraction design
Interaction design (IxD) focuses on the specific moment in which users come into contact with your brand. Our experts build relevant interactions for organisations in every industry daily.
Read moreUX/UI & design
Platforms that speak to the target audience don’t just do that through appealing deals or smooth talking. The visual story is just as important and something our experts will gladly help you with.
Read moreUX testing and validation
Strong designs are always preceded by thorough UX testing and validation. A smooth user experience is crucial to any organisation. That’s why our experts always deliver an accessible platform that meets the WCAG criteria.
Read moreUX & usability research
Attune your platform to your user and see the results roll in. By relying on UX and usability research, you can answer your audience’s needs.
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Clients that benefit from our expertise
Why decent UX design is important
UX design may be a creative process, but when all is said and done it’s still a process that needs to respect certain best practices. These are the UX design principles our iO experts use regularly:
Everything starts with a prototype. With in-depth user testing, we can move from a prototype to wireframes and from wireframes to the final UX design.
In UX design, the comfort of the user is key. Our UX designers provide a positive experience for every user.
UX design gives you the best of both worlds: a user-friendly platform on the one hand, and designs that speak to a user’s imagination on the other.
Platforms with a strong UX design don’t just help users find the information they are looking for quickly and efficiently – they also boost your business results.