Sitecore Send: powerful automation and email marketing platform for e-commerce

Sitecore Send, a module of the Sitecore web content management system helps you to bond with customers more strongly. Send allows you to personalise emails automatically, which significantly increases customer engagement and trust and thus promotes long-term customer relationships. Moreover, the module easily integrates with any e-commerce platform, website, or CRM tool without developer support.

Sitecore Send: take advantage of these benefits

Streamline communication processes, enhance trust, and nurture enduring connections. Automated personalized emails facilitate trust-building and cultivate lasting relationships, vital in modern business dynamics.

  • Address cart abandonment

    Use automated campaigns to increase conversion rates with personalised product recommendations. Upsell or cross-sell without doing anything yourself.

  • Create beautiful emails quickly and easily

    The user-friendly drag & drop editor lets you create a great email or newsletter in just a few minutes. Exactly how you want it and without writing any code. Be sure to check out the wide range of customisable newsletter templates. Adding images, videos, countdown clocks and other distinctive interactive elements becomes effortlessly simple too.

  • Turn on your autopilot

    Automate repetitive tasks, allowing you to fully focus on things that are essential to your business. Create high-converting, automated, and scalable campaigns using powerful, ready-to-use recipes and customisable form and landing page templates for any scenario.

  • Send advanced product recommendations

    Select items a user might like based on responses from similar users, predict customer needs, and increase average order value by recommending the right complementary product every time.

  • Reap the benefits of AI

    Use AI to send relevant newsletters on time by identifying potential customers based on purchasing patterns and product interests.

  • Run hyper-personalised campaigns

    Personalise your emails with custom subscriber fields or other smart tools.

  • Optimise every campaign with live data and advanced analytics

    For example, use real-time weather data to fine-tune your newsletter.

  • Expand your audience effortlessly

    Segment your email lists by demographic criteria (like age and gender) and based on previous purchases or times when they viewed products.

  • Take advantage of the advanced reporting feature

    Track unique and total open rates, click-through rates, bounce rates, forwards, and unsubscribes.

How can you unleash the full potential of your Sitecore platform?

  • Sitecore: A leading Digital Experience Platform.

  • From on-premise to SaaS with Sitecore and iO.

  • Get the most out of Sitecore platform.

  • Four best practices for a successful Sitecore platform.

As an organisation, how do you get the most out of your Sitecore platform? In this article, Rob Habraken (Technology Director at iO and Sitecore MVP) gives you practical tips and tools you can use to get started right away.

Sitecore blog | iO

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