Reach your company goals with a recognisable brand design
)
Meaningful brands only really come into their own with a strong, recognisable brand story. It provides the right experience to the target audience and it elicits associations that can take people to the next phase in the customer journey. Our creative experts will tell you all about it.
50+ branding experts
100+ projects
Everything starts with storytelling
We are a partner with broad, in-depth expertise.
What do we do?
A brand design is more than a logo and three house colours – it’s an overarching concept you can compare all further communication to. Our experts will help you with:
Brand identity
Brands with a strong, consistent, appealing brand identity speak to people. Our experts provide a logo, colour palette, typography and tone of voice that matches your organisation.
Brand personality and voice
People aren't the only ones with personalities. Organisations also have a personality that appeals to certain target audiences, whether they know it or not. We help you make choices that are well-suited for your brand.
Style guide
An extensive style guide (or brand guide) helps you work on a consistent way of communicating, both internally and externally. Our experts will create an unmatched style guide for you.
Journey modelling
Custom-made customer journeys map out every touchpoint your target audiences have with your services, brand, or organisation. Find out which contacts are going well and where there’s room for improvement.
Read more
Clients that benefit from our branding expertise
)
The importance of a strong brand experience
A recognisable brand isn’t just commercially important – even for say, non-profit industries and government agencies, it can be valuable to have a strong brand identity as a foundation.
Branding can improve the trust in organisations and contribute to reaching business goals – whether you’re going for more revenue, social awareness or a strong reputation.
“Everything starts with storytelling,” is something we hear our creatives utter at least a couple of times a day. The stories we tell for organisations turn loose ends into a coherent whole that convinces, touches and moves. That, too, is part of your brand story.
)
Why iO?
We are a partner with broad, in-depth expertise. Our marketing, technology, strategy and content experts have years of experience, so they know like no other how to handle complex challenges.
That way, we don’t just help you create a strong brand, but we also help you:
Apply your theoretical brand design in practice in different ways;
Make the right technological choices to reach your target audiences;
Think strategically about the future of your organisation;
Focus on different channels to bring your message across in the most authentic way.
)