Increase learning efficiency with iO as your technology partner.

Education is under pressure. The total number of students is levelling off, the workload for teachers is increasing, there is a structural staff shortage and the quality of education is under severe strain. At the same time, pupils, parents and students expect flexible, personalised and future-oriented education.

We believe that digital solutions play a key role in this. We help educational institutions to better connect supply and demand, simplify communication, and make data and content truly valuable for teachers, pupils, and students. In this way, we create an optimal student journey — from introduction to lifelong learning.

  • 15+ years of experience in education 

  • In-depth experience and expertise with (complex) marketing, communication and technological issues in education 

  • ISO27001 certification 

  • Blended partner: our teams facilitate student journeys from every aspect of the digital domain 

Ways we maximise digital experiences of education organisations

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Webinar: Student insights that transform your strategy

Student insights as the foundation of your strategy

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Our clients in the education sector

    Here's how to get students and teachers on your side:

    • Think about your education-specific buyer groups

      Where other companies develop products for defined target groups, educational publishers and developers must consider various 'stakeholders'. For (high) schools, the teacher is usually the 'customer' who will introduce a tool to students and has to be able to see the added value.

    • Go all out for teacher and/or student activation

      School-age people expect a seamless and vibrant experience from digital teaching materials. Studying should not be limited to reproducing knowledge but should activate. Those who are stimulated during the learning process also progress faster and have higher levels of satisfaction. Digital tools offer many more possibilities here than the classical methods. Interactive tests, images and illustrations, videos, 3D applications, virtual reality and augmented reality, apps, ... ensure that the material is not only remembered but also better understood.

    • Work tailored to the needs of teacher and/or student

      The classic linear way of studying has given way to more flexible forms of learning. Learning at your own pace, according to your own possibilities and objectives – with digital tools that are easily integrated into the learning process. A Learning Management System (LMS) is essential. It helps you to offer centralised study materials and to set up interactive exercises. It also gives you more insight into the individual learning trajectories of all students and the way they learn so that you can organise their learning trajectories in the way that suits them best.

    Webinar: The future of AI search for educational institutions

    • AI chat tools are changing how young people search

    • Traditional SEO is no longer enough; GEO is emerging

    • Early action helps you stay ahead

    • Educational institutions must adapt to stay visible

    • Content and structure need optimisation for AI search

    In this free webinar, Jens Michiels, Head of Marketing Optimisation, explains how educational institutions can prepare for this new reality and future-proof their website and content for AI-powered search.

    Webinar: The future of AI search for educational institutions

    Lifelong learning for every stage of growth

    Be part of a more dynamic and flexible society that has different requirements, they don’t just want to pass, they want to succeed at every stage of their lives.

    How does iO work?

    Few sectors are as diverse as education. Educational institutions, trade unions and companies work with a broad base of methodologies and practical experience. That is why iO acts primarily as a facilitator. We examine how we can assist you as an educational institution or company in optimising learning trajectories. Content is central to this. Our experts, developers and communication professionals create learning solutions that perfectly meet your objectives. This increases the efficiency of your education, whether you are active within (high) schools or want to make a difference with professional learning. We always think in terms of the function of your organisation and your objectives so that you can transform your organisation into a successful and future-oriented partner.

    Information Security ISOIEC27001

    iO is 27001 certified

    We use this international standard to help us deal with information security in a structured way. Availability, integrity, and confidentiality are central to how we work. The ISO 27001 certificate underlines this commitment.

    Read more about iO & ISO27001
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    Nice to meet you, we are iO

    We're a European leading digital agency, home to ambitious people, brands and organisations and ready to bridge the gap between customer expectations and digital reality. With 2,000+ experts across 12 campuses in 5 countries, we deliver marketing that performs, content that connects, and platforms that scale. All seamlessly integrated across data, media, AI, infrastructure and digital operations.
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    How can we be of service?

    Already aware of your needs? Or do you have a specific question in mind? Let us know using the form below – or pay one of our campuses a visit!

    Viola van der Linden
    Your contact:ViolaIndustry Lead - Education