Infinite opportunities: Dorien Gevers (Carglass)

The Carglass website is a crucial platform, but other channels — digital and non-digital — are also very important in the omnichannel approach. Giving a personalised experience to every customer, with content tailored to their stage in the customer journey. Dorien Gevers (Email marketer at Carglass) explains every stage.

In Infinite Opportunities, iO meets experts to talk about the impact of digital transformation, creativity, and innovation.

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