How to tackle business challenges through marketing automation

January 26, 2023, 12:00 - December 26, 2022, 16:30

Do you want to build an effective marketing strategy? Marketing automation should be at the top of your list. What started in 2015 as a purely technical solution for streamlining processes has become a solid foundation for any marketing plan. And guess what: you can also use it to tackle your business challenges. During this event, we fed you insights into the possibilities for your brand or organisation.

1. Best practices & learnings in (marketing) automation

Denis Vandepitte, Automation teamlead – iO Antwerp

2. Hoe Carglass® evolueerde naar een datagedreven aanpak

Dorien Gevers, E-mailmarketeer - Carglass

3. RevOps - Automatiseer meer dan je marketing

Steven Van Duyse, Strateeg - iO

4. Hoe Streamz customer-journeymarketing inzet

Kim Van Ingelgem, CRM & automation manager - Streamz

5. Strategy, KPI’s & frameworks

Tim Karpisek, Digital strategist - iO

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