Dashboarding and visualisation: discover hidden insights in your data
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A marketing dashboard shows you the data that matters most to your organisation at a glance. At iO, we build best-practice dashboards tailored to your organisation and we are happy to help you with further personalisations, interpretations and hands-on advice.
Both within our creative industry and beyond, big data has a huge impact.
Our experts are visual storytellers – no matter if officially they’re called marketing strategists, digital marketers or data analysts – who help organisations from all industries translate data into insights.
Get relevant data
Draw the right conclusions
Make better decisions
Rely on the iO experts
Understand what you're looking at
What does iO do?
Our experts interpret your data and present the relevant insights visually in a clear dashboard. We use tools such as Google Data Studio, Tableau and Power BI to do so.
We aren’t just helping you tick KPI boxes – we’re giving you clear insights that will help your organisation move forward.
Get clear-cut data
Other tools can contain so many reports it clutters up your overview. That makes it very hard to get a quick view on key insights. We use dashboards to only show the data that matter.
Get the right tools
Every case is different. That's why we choose the right tools depending on the data or insights our clients want and need.
Combine data sources
Sometimes, blending certain data sources like Meta and Google Analytics can bring out valuable information we otherwise wouldn't have known.
Dynamic dashboards
Our adjustable dashboards include filters to segment data on type, period and much more. We dive deep to find what we are looking for.
Regular insights
Through automatic exports you get recurring updates on any evolutions in your dashboards.
Our favourite tooling for dashboarding & visualisation
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Clients we’ve helped with dashboarding & visualisation:
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Why do dashboarding and visualisation matter?
Big data is here to stay. In a world where everyone has access to data, it’s important to draw the right conclusions from your data.
And that is exactly what dashboarding and visualisation do – whether in a table, bar chart, or complex visualisation – they help you interpret enormous amounts of abstract data.
With data storytelling, we expose the insights that are hidden in your data and we make an impact on your organisation, customers and sales.
This way, organisations like yours make the right decisions, leading to smoother processes, stronger connections to your customers and leads and sustainable growth.
Whitepaper: The significance of data in digital marketing
What does your target audience want to see, hear and read? The only way to find out is to collect data in a smart (and ethical) way. And then making proper use of them, naturally.
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iO & dashboarding in numbers
- 1000+Dashboards
- 2000+Properties
- 30+Experts
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Why iO?
With iO, you get a partner that guides you along your end-to-end journey. Hundreds of experts in marketing, technology, strategy and content are there for you every day to tackle your business challenges with you.
Our broad knowledge goes in deep: we have over 150 marketers ready to help you grow with their dashboarding and visualisation expertise.
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