Case
A dazzling recruitment campaign for more volunteers
With this social campaign we got more people interested in signing up as a volunteer, so that De Kindertelefoon can continue to offer a listening ear 365 days a year.
Look at this client story
Video & motion design: powerful formats that add value to any message
Long or short, informative or playful, with or without talking heads, television or online? Whether you are looking for a produced, state-of-the-art television ad or short, snappy videos to use on social media – iO has got you covered for that and everything in between.
Dedicated in-house video team
Based in the Netherlands and Belgium
45+ video & motion experts
Experience with a wide variety of brands
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Case: Lydian 20th birthday
Catching story of Kato Aerts
Real stories to celebrate Lydian's 20th birthday. A video campaign that won an award at the Best Belgian Corporate Video Awards.
Brands that rely on our video & motion expertise
Our most recent video & motion projects
Case
Motivating teenagers to join PLUS as a shelf filler, cashier, or e-commerce employee
Understanding and activating youth culture made a PLUS recruitment campaign a great success: 178 potential new PLUSSERS in 6 weeks.Look at this client storyCase
How do you generate attention for the silent engine behind the World Cup?
For Amnesty International, iO created a sharp creative concept ahead of the Qatar World Cup and brought it to the general public.Look at this client storyCase
How do you make the light of the future tangible?
Light can be used to communicate and evoke emotion. iO brought Audi together with its ambassadors GOOSE for a creative, stylish dialogue about light.Look at this client storyCase
How do you bring a law firm to its full potential online and offline?
We helped full-service law firm Lydian rebrand, build a new website and set up an employer branding campaign. Read more about this case.Look at this client storyCase
How do you give healthcare professionals a shared purpose for care?
GZA asked iO to develop a welcoming employer branding campaign. Learn more about how we tackled that challenge.Look at this client storyCase
How iO and MSD connected HIV patients and their doctors
MSD asked iO to create a campaign that would make HIV patients and GPs aware of the possible link between their symptoms and treatment.Look at this client storyCase
How do you bring patients and their doctors closer together?
iO helped pharmaceutical company MSD create two awareness campaigns to improve communications between patients and their doctors. Discover this case.Look at this client story
Lights, camera, action!
Video is a medium with endless possibilities — in B2B, B2C, non-profit, and everything in between. Want to delve deeper into video marketing? Our experts are happy to help.
The power of video & motion design
Whether you go for Oscar-worthy film material or smartly animated explainer videos, it’s still a fact that moving images stick. It all comes down to adding those small feelings or personal touches to make the messages your organisation wants to spread match your DNA.
The quickest way to success? Letting a video team guide you – a team that’s well-versed in conceptualising, writing, filming, editing and launching audiovisual materials on different channels. A strong in-house team also provides complete synergy between video & motion graphics, all under the same roof.
Last but not least, do the design and the message fit together? Modern video marketing teams have the proper media knowledge, multilingual screenwriters, content specialists and format expertise to get the most out of your visual communication, all while using the right channels.
Why iO?
When you go for iO, you go for an end-to-end partner. In other words, a partner with years of experience in marketing, technology, strategy and content.
We don’t just deliver stellar videos and motion graphics, we also help you:
translate your brand story to moving creative campaigns;
reach your target audiences on the right channels;
find the right balance between emotion and reason
How does iO work?
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Publications from our video & motion experts
Blog
iO guides you through the metaverse
NFTs, blockchain, Web3, metaverse: it's easy to get lost when dealing with the latest technology trends. It seems like everyone is jumping on the boat of the metaverse — and those who stay behind seem to drown. But is that really the case? And how difficult is it to do anything in the metaverse? Fortunately, our experts know how to get things done.Read moreBlog
Are online (3D) product configurators already boosting your sales?
Product configurators are already an established part of many sales processes. Just think of interiors, furniture, cars and personalised (luxury) products. But did you know that you can use product configurators and 3D visualisation to boost your sales processes? It’s not just an added bonus, or technical wizardry that’s just there to impress, but real technology that converts leads.Read moreBlog
Does video have a place in your B2B content strategy?
Is your content strategy already harnessing the power of video? Video is everywhere. Every month, 1.7 billion unique visitors watch at least one video on YouTube, and visual social media such as Instagram and TikTok are extremely popular. B2B is not immune to this. With the rise of video can we expect to see the decline of the copywriter and the arrival of the video content creator? It's not so black and white, thankfully. But, as marketers say, as a company it’s always better to respond to trends so you don’t get left behind. And video has long ceased to be a 'throwaway' trend. How can you integrate video into your content strategy? And what are the benefits?Read moreWebinar
Ready, click, action! Get started with interactive video
Video, a one-way medium? A thing of the past with the arrival of interactive video: video footage at the control of the viewer, by means of clicks, choices, and forms. We all recognize video’s power as a medium, interactive video is the next big thing. On June 23nd iO Service Line Director Clarck Masschelein will share with you the ins and outs of interactive video’s potential, all in a single webinar. This webinar is given in English.Read moreWhitepaper
Tell your story with video
Making and distributing fun and striking videos isn’t just for the wealthy, happy few. Today, creating quality video content is technologically and financially feasible for every budget and every message. In a market that’s overflowing with content, where smartphones have high quality, film-worthy cameras and on the back of the positive inspiration from YouTube and TikTok, any barriers that people might have felt that held back their video creativity were blown away. Discover everything there is to know about video in our white paper.Read moreWhitepaper
Interactive video for the static marketer
Interactive content engages people with choices, questions, and options. That’s no different with interactive video — in stark contrast to traditional video, which is linear and forces the viewer to watch passively.Read moreWhitepaper
Video content in your marketing mix: the definitive guide
Spoiler alert: video is at home in your marketing mix,ideally with its own unique approach – video marketing. Video stands out, you can do a lot with it and the information it carries sticks better. It doesn’t just grab your target group’s attention, it also has an inherent credibility. For these reasons and more, video offers endless possibilities and should be more than 'just' an element in your content marketing strategy.Read moreWhitepaper
Why you should use video and visual storytelling in your content approach
Visual storytelling and video hit the right notes with your target audience – using words, images, and sounds. With an approach of 'less selling, more telling' you transcend the product level and tell your audience a story. This makes visual storytelling an intuitive and attractive format to create authentic bonds with your customers, employees, or prospects.Read more
Great to meet you, we are iO
iO is a ‘blended agency’, actively tearing down the walls between the agency, technology and consulting worlds. This asks for a new breed of partnership. That’s why we help you to sustainably shape and improve your total brand experience, along the end-to-end journey. We blend talents in strategy, creativity, content, marketing, technology and data. That’s how we unlock the power of collaborative intelligence.
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