Increase your webshop turnover

header Whitepaper: increase your webshop turnover | iO

Webshops have reached the status of shopping standard in the digital age. Users are just a few clicks away from their favourite items. Anywhere, at any time of the day, from the comforts of home. This is why online advertising on digital channels has become key to webshop owners: channels allowing you to maintain your margins and successfully activate consumers throughout the purchase process.

Download the whitepaper

In this whitepaper, we explain how to stay one step ahead of your competitors. We discuss some key insights, hand you the most effective channels, as well as the tools to help you make the right choices for your advertising strategy.

In this whitepaper:

  • The importance of online presence

  • Main advertising channels

  • How to use these channels profitably?

  • Optimising your product feed with Channable?

  • Tools to reinforce your advertising strategy

Establish a strong position in the market for your webshop

To meet growing expectations as a brand, it’s important to connect with your customers through different channels - after all, they are constantly switching between them. By utilising efficient channels such as Google Search, Shopping, Display, Discovery - just like Criteo and Facebook Remarketing - you put yourself on a stage in the digital market.

Making, and keeping, these tools profitable is the key to success. And what is there to be said of the value of an optimised product feed? With a tool like Channable, you simplify campaign management and deal more efficiently with varying inventories and pricing. Finally, a solid ad strategy is crucial to predict your performance and manage budgets across multiple campaigns, with Google's Performance Planner and Keyword Planner.

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