What we do
Activation as part of your communication strategy
How do you activate your audience? From event booths to games, POS material and even innovative guerilla marketing: learn how our activation experts can help your business.
Read more
Games: interaction that helps everybody win
Online (browser) games: where everybody wins. These relaxing gaming moments give your target audience a positive brand experience, while you get to collect valuable data. Our experts have all the knowledge and experience to set up everything from elaborate contests to playful recruitment campaigns.
Build a unique experience
Customizable marketing driven games for your digital ecosystem
Activation via games & marketing expertise
Aim for disruption
Support from strategy till execution
Blend technology, fun & marketing
On this page
What do we do?
Born with a controller in hand, our experts don’t just know how to create share-worthy games or original, modern concepts. They also have the necessary hands-on experience.
That means that our experts know perfectly well how quickly games and technology evolve. Using their experience so they can deliver amazing results every time, both visually and technically, is part of the game for them.
Got questions about games? Let us know.
Clients that benefit from our games expertise
Get a taste of our games
Why are games valuable?
Games give your target audience and users a way to relax, no matter where they are. They can be embedded into your campaign and style entirely, creating a completely seamless experience for players. Activation with games carries several benefits, among which is lead generation. But it also allows you to stay top of mind for a long time.
A strong game:
aligns with your style and branding;
is easy to recognise and accessible;
brings you heaps of fun.
Building your own game?
Our experts can’t wait to give your users the best possible experience.
Mini-game: Let’s dance.
HAVEP Yourself
A custom game built for a special end-of-year campaign — see the results for yourself.
Creative concept, shooting, development, and … a thorough social and marketing campaign behind the idea.
Want to follow an event, webinar or training?
Our experts regularly give free sessions on this topic. Don't miss out.
Look at our events calendarSubscribe to our newsletter and get informed about future events, webinars, and training courses.
Related articles
Case
Creative campaigns strengthening brand equity and warming hearts
Propane as an energy source was in need of recognition, by all who were living off-grid to be more precise. We managed it on behalf of gas specialist Primagaz, with creative 360° campaigns - both online and offline. Read the case study!Look at this client storyWhat we do
An innovative long-term partnership: strategy in technology
Support your organisation’s growth ambitions on budget with an in-depth tech strategy. Find out more about what iO can do for your business.Read moreWhat we do
CLM and loyalty to reward regular customers
CLM and loyalty is a win-win situation: customers benefit from their loyalty and you get data flows and a smoothly running business.Read moreCase
YER. Experts in secondment and recruitment re-introducing themselves to the Netherlands together with iO
YER is already big but aspired to double their presence in the world of recruitment and selection and secondment. iO helped them with creating a new brand, internal branding, external activation online and offline and bringing 3 websites into 1 site for all target groups.Look at this client storyCase
How does innovative technology make for smoother navigation in real life?
Updating and implementing interactive navigation on HD touchscreens for visitors and shoppers at Wijnegem - Shop Eat Enjoy.Look at this client storyCase
How do you accelerate getting innovative lighting into the living rooms of 47 countries?
iO experts built a brand new D2C website with an advanced Adobe Experience Manager e-commerce platform for lighting specialists Signify. The result: happy users and satisfied teams. Read the full case here.Look at this client storyCase
Getting a foothold in the Walloon market
iO helps Torfs, the Flemish shoe giant, to position itself better in the Walloon market and as a fashion player. Read more about this case.Look at this client story
Why iO?
Creating a game with iO means you get access to an end-to-end partner. In other words: you don’t need to worry. Our expertise in strategy, content, technology, marketing and more allows us to cover all bases.
For instance, we also remember:
your company’s DNA and goals;
your brand and brand experience;
a smooth and seamless experience for your target audience across touchpoints.
Great to meet you, we are iO
iO is a ‘blended agency’, actively tearing down the walls between the agency, technology and consulting worlds. This asks for a new breed of partnership. That’s why we help you to sustainably shape and improve your total brand experience, along the end-to-end journey. We blend talents in strategy, creativity, content, marketing, technology and data. That’s how we unlock the power of collaborative intelligence.
Find out more about us