Advertising platforms: making the right choices

Digitale marketing en advertising | iO

In today’s digital world, online advertising has become more dynamic than ever, which means you need a system that performs impeccably. Stimulate your digital growth by selecting, implementing and using the right AdTech (Advertising Technology) platforms. Our experts know exactly how to help you get started.

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What do we do?

Our experts have experience with all kinds of advertising – and all kinds of advertising platforms. They can reach customers and leads both in B2C and in targeted niche B2B industries.

This is how they can help your organisation:

Got questions about advertising platforms? Let us know.

Clients we’ve helped with advertising platforms:

Helan - iO
Q8 - iO
PortOfAntwerpBruges - iO
Janssen Pharmaceutical - iO
AstraZeneca - iO
Hubspot advertising | iO

Why do you need to pick the right advertising platforms?

Do you want to offer your users a strong, personalised experience? Then your brand needs to be present wherever your customers and leads are. Make it as easy as possible for them to choose your product or service by engaging with the right channels.

Why iO?

At iO, you get to rely on an end-to-end partnership. That means that we will take care of all your challenges, from attributing to reporting and constant optimisation.

Our army of 2000 experts is ready to deliver powerful visuals and smart ad copy, but we also make sure:

  • that your customer experience is aligned with your brand and brand experience;

  • that your technical configuration is completely in order;

  • that you can reap the benefits of our innovative insights;

  • that you get access to our partners’ beta programmes;

  • that you are using the right touchpoints throughout the customer journey strategically.

Digital & social advertising

Google Ads logo
linkedin | iO
snapchat | iO
display video 360 | iO
pinterest | iO
tiktok logo
youtube | iO
quora | iO
twitter | iO
meta | iO
Reddit | iO
waze | iO

Real-time bidding

adform | iO
outsight | iO
dpg | iO
criteo | iO
sagearcher | iO
teads | iO
outbrain | iO
ads&data | iO
seedtag | iO

Advertising tooling

channable | iO
adchief | iO
Getting started with advertising platforms?

Our experts are itching to tackle your challenge.

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How does iO work?

  • 1
    Everything starts with listening
    Listening to your story is our experts first assignment, no matter how much they have to say. Expect to meet a diverse group of experts. As your blended partner, we have specialists in every digital domain. Who knows which field of expertise is will unexpectedly add value to your project?
  • 2
    The journey begins: discover & analysis
    Are we going to work together? Then we want to get to know your organisation, your brand, your team, your customers and everything else, inside and out. We dive into your data, your documentation and your dashboards. Our analyses are solid and crystal clear. We're preparing. You can be sure that you will reap the benefits.
  • 3
    To the drawing board: define & design
    Have we got a clear picture of the situation? Then we will draft an equally clear picture of the solution. Together, we will define our collaboration process down to the smallest detail, from roadmap, technical set-up, working prototype to MVP. We engage every expert we need. Everything for a unique process, matching your wishes and needs.
  • 4
    Ready, set, go: build & implement
    And then there was... the real deal. In line with the agreements, frameworks and resources made, we work agile. Either as a project team for you, or in close collaboration with your own, internal team. On our campuses or as consultants embedded in your workplace. This intensive phase involves can take weeks, or even months, where we progress towards our goal.
  • 5
    Essential aftercare: run & optimise
    Are the fruits of our labours live and is the champagne uncorked? Our experts aren’t finished, because the next - important - phase is just beginning. Together with your organisation, we monitor performance, solve post-live issues and optimise where necessary. You can also count on us for training and troubleshooting long after going live.

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