Case
This was the programme of 29 March:
10.30 AM - The risks - and success formula for - a successful webshop migration
by Bastian Schauer - Senior SEO Specialist
11.30 AM - Freedom in sales through composable commerce
by Bavo Janss - Software Architect
12.30 PM - Setting up a good e-commerce data strategy in a cookieless world
by Glenn Weuts - Head of Marketing Technology
1.30 PM – How to profit from Google Shopping using Google CSS Managed Service
by Tim van Hout - Teamlead Affiliate Marketing
2:30 PM – Get more out of your marketing budget with Marketing Mix Modelling
by Lars van Tulden – Data & Intelligence Consultant
3.30 PM – Google Maps: navigate (more) customers to your physical store and webshop
by Clarissa Filius – SEO team lead
Choose the presentations you wish to receive
Do you have any questions following the presentations? Or curious about the possibilities at iO?
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Why you should start preparing your webshop for the holiday season now
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Why Google Consent Mode V2 is crucial to marketing in 2024
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The six digital and marketing trends for 2024
The rise of AI, shifts in the social media landscape, and the end of third-party data...2023 was, to say the least, a tumultuous year. But this year, marketers and their organizations are also facing significant challenges. Discover the six digital and marketing trends that will dominate 2024 and, most importantly, how you can successfully tackle them.Read moreBlog
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3 valuable SEO insights from Friends of Search 2024
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How to create an AI copywriting assistant with custom GPT
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Marketing budget allocation for 2025: data driven or a roll of the dice?
For many marketers, allocating budgets for the year ahead is a real headache. Will you carry your budget over from last year – even though technology is evolving at lightning speed and the marketing world could look completely different tomorrow? Or will you follow your intuition and take a chance? Fortunately, data modelling exists allowing you to allocate your budget with the certainty that you are spending it in the right place, and at the right time.Read moreDossier
Dossier: SEO strategy
Read moreDossier
Dossier: Successful marketing budgets and plans
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How to guarantee swift intervention for water and gas leaks through a centralized business app?
Discover how we customised a business app that semi-automatically schedules the most efficient solution and produces quick reporting.Look at this client storyCase
Finding, customising and ordering the perfect promotional gift in as few clicks as possible
Find out how iO developed one powerful and scalable e-commerce platform for the web shops of all Favorite Gifts' brands. Read the case study.Look at this client storyCase
How a virtual museum highlights Flemish heritage
How do you develop a virtual experience platform that takes your customer experience to the next level?Look at this client storyCase
A creative blend of skills
Discover what iO does for airport & travelers: from branding to creative campaigns and content creation.Look at this client storyCase
How does a leader in furniture hardware ensure GDPR compliance and cost efficiency for all their banners?
We ensured GDPR-compliant, cost-efficient cookie management for Van Hoecke's platforms using CookieHub. Read our success story.Look at this client storyCase
How do you double your mobile conversion within 4 years?
What it takes to make booking as easy as possible for you? Discover the power of a strong management vision, a streamlined work process, and long-term, open, and transparent collaboration between Landal GreenParks and iO.Look at this client storyCase
How do you accelerate getting innovative lighting into the living rooms of 47 countries?
iO experts built a brand new D2C website with an advanced Adobe Experience Manager e-commerce platform for lighting specialists Signify. The result: happy users and satisfied teams. Read the full case here.Look at this client storyCase
How do you optimise a colourful campaign with data?
Gaining insight into the customer journey in a data-driven way with journey miningLook at this client story