10 ways to boost your customer’s experience

Email campaigns during December are always a challenge. The volume of email increases steadily every month of the year and reaches a peak during the festive season. For example, MailChimp, the leading email service (according to their 2023 annual report) sends no less than 21.3 billion emails in December. Do you want to know how to make sure your festive emails reach your target audiences?

Ever more organisations have been making the shift towards headless when building their new online platforms. At iO we used the combination of the Storyblok CMS and Next.js to create a total brand experience for furniture brand Pode’s new website. In this article, we will tell you why and how.

Consumers and stakeholders are increasingly expecting flexibility from companies and organizations, engaging with brands through multiple touchpoints. Some prefer websites on their smartphones or computers, while others opt for social media or voice platforms.  For you as a brand, this means delivering a cohesive experience across all these channels, tailored to the unique characteristics of each platform. You need IT solutions that can adapt to these dynamics.   In other words, you need a CMS that allows you to shape and publish content in your own way. Organizations are increasingly choosing a headless CMS like Storyblok.