Most B2B organisations still treat social media like a B2C channel. They post content, hope for engagement and wonder why the phone isn’t ringing.
Social media in B2B works in a fundamentally different way. It’s not about ‘being present’. It’s a strategic channel to build trust, develop thought leadership and make strategic connections that only lead to real business impact or concrete deals months later.
But how do you do that in a world where algorithms change, content is abundant, and your audience is critical? Social media expert Bernice Degens shares the answer with you in our free webinar.
What you’ll learn
Why social media in B2B works fundamentally differently than in B2C
How to build thought leadership and visibility with the right audience
What content actually works on LinkedIn and other relevant platforms
How to measure social media impact and align it with your sales objectives
How to engage your employees to support your efforts
For whom?
Marketing managers, digital transformation leads and C-level executives who want to use social media as a strategic growth instrument.
Want to upgrade your social media strategy to B2B level? Register for our webinar now. You’ll receive the access link immediately after registration, plus a handy checklist to evaluate your current social media approach.
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