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Case
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Data maturity: from data chaos to sustainable ROI
Price
Free
Free
Language
English
English
Your organisation is sitting on a goldmine of customer data, yet your teams can't convert it into leads. The problem? You don't know how to unlock your data, let alone extract value that actually supports your teams' work.
Pure data chaos.
Time to guide your organisation toward maturity and give your teams systematic access to real data wealth. This free webinar will help get you there.
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How easily can your teams extract value from your data?
How well-stocked are your data warehouses? How efficiently does the information you harvest fuel your revenue? That's the million-dollar question organisations must ask themselves in the digital age.
What the numbers tell us
When it comes to data and data maturity, the hard facts speak for themselves:
87% of organisations have low data maturity (Gartner 2024)
23x higher chance of acquiring customers with high data maturity (McKinsey Research 2024)
19x more profitable with data-driven approach (McKinsey Research 2024)
30% of GenAI projects will be discontinued by end of 2025 due to fragile data foundations
Register now
❌ The data chaos in your organisation
Data exists but is unusable - teams can't work with it
Customer data scattered across dozens of systems
Fragmented initiatives remain without results and ROI insights
Teams work against each other through data silos
Personalization stays fiction - not reality
Competitors are winning the customer experience race
✅ After this webinar, you'll tackle it systematically
Know the 5 data maturity levels and discover where you stand
Discover 3 enablers that drive your data maturity journeyenablers you can implement tomorrow
Learn from case studies of organisations that made the data leap
Get a roadmap from chaos to customer value
Have direct insights to convince your team
Pieter-Jan Reijnen
Digital marketeerAs a Data Analyst, Pieter-Jan Reijnen has become a well-established presence at iO since 2020. He started out as an intern, and now he helps clients analyse their website performance and optimise campaigns every day.
Nhu Nguyen
Strategy consultantStrategy & marketing consultant Nhu Nguyen has 8+ years of experience extracting insights from digital data. She translates these into data-driven strategies, action plans, and recommendations. With a background in both strategy and data, she goes beyond what the data initially reveal and ensures insights are aligned with a company's vision and strategy.
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