Be Connect, the creative performance agency, is now called iO.

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We want to continue delivering your brand story to your target audiences in a captivating way. That’s exactly why we joined iO — the international, full-service powerhouse. Our services are now broader, deeper, and stronger than ever.

Why we joined iO

We are transforming into iO to help you advance further. You were already used to our expertise in creative performance and online advertising. Now, we have extended our range, and our story is one of more, better, faster.

The international powerhouse

“Our clients can now rely on an even wider range of competences and an even stronger pool of experts.”

Sabrina Bulteau | iO

Sabrina Bulteau & Olivier de Decker, co-founders Be Connect

Be Connect and iO: creating bold stories together

Be Connect and iO is truly a match made in heaven. Our experts and their knowledge of strategy, content, and performance are a perfect fit for an ambitious end-to-end partner like iO.

Rest assured, though — every change we make is a change for the better. Our focus is on improving our partnership with you.

Your everyday contacts will stay the same, we will use the same approach as always, and our vision remains unchanged.

You can count on the expertise you’ve gotten used to — supported by new colleagues across several campuses near you.

How we connect the dots

With these services and solutions, we make sure you stay ahead of your competitors and keep your clients happy.

Be Connect is moving beyond creative performance

At iO, we will continue to create bold stories together. We no longer focus solely on creative performance marketing — as part of a larger team with experience in all domains imaginable, we can now tackle even more of your challenges.

Explore new horizons

iO provides the missing link

Or meet us at a campus near you

  • Our colleagues are experts in strategy, marketing, technology, content, and creation. In other words: whatever challenges you face, iO can help you.

  • The Be Connect team will join iO Campus Brussels, but you will also find iO colleagues at other campuses in Belgium, the Netherlands, and beyond.

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be connect and iO

The people behind Be Connect

Sabrina Bulteau
Co-founder & CEO Be Connect, Service Line Director Strategy iO

Olivier de Decker
Co-founder & MD Be Connect

Come say hi at a campus near you