Challenger Stories: Wild 'n Zilt targets a shortened North Sea chain

Hendrik Kramer is an Amsterdam-based fisherman and entrepreneur who wants to show that sustainable fishing pays off in the Netherlands. He does this by selling his fish directly to consumers with Wild 'n Zilt.

Read more about Wild ‘n Zilt’s mission or discover even more Challenger Stories

Challenger Stories is a joint initiative of iO and Dutch marketing and media trade journal FONK magazine. It offers a stage to young, energetic entrepreneurs, who take on the challenges the market offers them. 

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