Senior SEO/GEO Specialist
- Campus Rotterdam
- Senior
- 32 - 40 hours
- Expertise: Marketing
- Skills: SEO, GEO
- Employment: Employed
- What you'll do
- Your qualities and skills as Senior SEO/GEO Specialist
- What’s in it for you
- Get to know iO
- What your colleagues say
- Your application, step by step
What you'll do
Want to be working on SEO & GEO projects for premium brands like NS, ABN AMRO, and TUI?
Are you passionate about SEO and ready to take your expertise to the next level? Do you want to optimize the digital performance of top brands like ABN AMRO, NS, and TUI as an SEO/GEO Specialist? At iO, you will have the opportunity to build strategies that not only perform well today but are also ready for the search world of tomorrow, including AI, GEO, and E-E-A-T.
As an SEO/GEO Specialist at iO, you will be the strategic partner of our clients. You will develop and implement integrated SEO strategies in the areas of content, technology, and authority. Using data, you will achieve organic growth and measurable business results. You will take the lead, engage with stakeholders at all levels from marketer to C-level, and elevate projects to a higher level.
At iO, we value growth and knowledge sharing immensely. That's why we not only provide you with all the opportunities to grow but also the space to shape your own growth trajectory. We give you the tools such as training sessions, a training budget, and the opportunity to attend conferences. As part of our performance marketing team, you will work closely with SEO, SEA, CRO and data specialists who regularly speak at conferences like Emerce EDAY, BrightonSEO, and SEO Benelux Conference.
This is what your day could look like:
Conducting in-depth 360° SEO audits, looking at traditional search engines, social search, GEO, and marketplaces, and developing effective strategies for your clients
Independently determining the necessary analyses and conducting them to identify valuable growth opportunities for both existing clients and prospects
Analyzing SEO issues from multiple dimensions at once: combining technical audits with content gap analyses, user intent research, and competitive strategies into one strategic advice
Monitoring the technical state of websites and collaborating with developers on platform improvements
Keeping track of the results and reporting them to your clients
Working with tools like GSC, GA4, Semrush/Ahrefs, Conductor, Screaming Frog, Majestic, and advanced AI tools
Staying up to date on new developments like E-E-A-T and GEO and actively sharing knowledge with the team
Building AI assistants and working with our own AI tool Bonzai to make your work more efficient
Guiding complex SEO migrations from start to finish without losing valuable traffic
Playing an active role in pitches and new business processes, translating SEO opportunities into concrete business value
Translating complex SEO/GEO issues into clear business objectives and understandable language that align with your clients' commercial goals
Regularly participating in advisory discussions and, thanks to your commercial insight, identifying valuable opportunities for our clients
Collaborating with colleagues from different disciplines, from optimizing landing pages for better organic conversions to aligning keyword strategies between SEO and SEA
Your qualities and skills as Senior SEO/GEO Specialist
You have at least 6 years of work experience in SEO, preferably in an agency environment
You effortlessly maintain an overview with your project management skills, even when managing tight deadlines and multiple projects. You have a strong sense of responsibility in this
Proactive communication with clients and colleagues. You dare to think (strategically) out-of-the-box to grow your client's results
Being strong with data and making strategic choices based on available data analyses. Analysis tools are your right hand in interpreting complex numerical data
You think diagnostically and always seek the real cause of SEO problems, rather than just addressing symptoms
Impact-driven prioritization: you use data to identify the highest-value opportunities and strategically allocate resources where they matter most
Combining different layers of analysis into one coherent picture - from technical SEO and content gaps to user intent, competitive analysis, and business objectives
You can quickly switch between different perspectives (technical, content, UX, commercial) to always find the right approach for each issue
Having a clear vision of the evolution of search (AI, LLMs, voice search) and translating these developments into concrete strategic opportunities for clients
Fluent in English (other languages such as French or German are a plus)
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- #LI-STEFFENEINARSON
- #LI-Hybrid
What’s in it for you
25 vacation days
Based on a 40-hour work week.
Travel expenses & holiday pay
Of course, you can count on 8% holiday pay. In addition, we offer various mobility schemes for you to choose from, depending on your role and preference.
Good pension plan
You contribute 4% and iO will supplement the rest up to the full premium.
Hybrid working
A good work-life balance is super important. Together with your team, you’ll decide when and where you work.
Healthy snacks & lunch
At every iO campus, you can grab a healthy snack throughout the day and have a healthy and varied lunch for a small fee.
Personal training budget
Each year, you’ll get a budget of €3,000 to develop yourself, in your profession or as a person, through training, events, or courses.
Celebrating together
If there’s something to celebrate, we know how to party! From time to time, the party team at your campus will organise the best (theme) parties.
Questions about this position?
Get to know iO
- 2,000+colleagues
- 13campuses
- 5countries
- 26nationalities
- 10+awards in the past year
- ∞growing, learning and challenging yourself
What your colleagues say
Pop talks, pair programming and even UNO? That's how Maaike leads a team at iO.
Maaike Hellemans
Technical Lead JavaFrom SEO expert to content strategist and - today - a copywriter. Experience Pieter's growth story at iO.
Pieter Moons
CopywriterRefreshing perspectives mean Ronald learns something new every day.
Ronald van der Horst
Lead Software DeveloperNakita feels fully supported in her professional development at iO.
Nakita Verbruggen
Teamlead CampaigningFor Lennard, it’s the fact that iO supports open source that’s an extra dimension to his work.
Lennard Swaneveld
Senior Drupal DeveloperMariam on the best parts of her jobs. Personal connections, rewarding work and great collaborations.
Mariam Gooijer - Berrezzouk
Corporate RecruiterFor Marleen, continuous change and evolution are an important part of her iO career.
Marleen van den Brand
DesignerMarcel’s insatiable curiosity for LEGO leads to eye-opening workshops.
Marcel de Jong
Digital StrategistAfter an inspiring meeting with Klaas, Lars takes a surprising step in his iO career.
Lars van Tulden
CRO consultantPatrick and his team set up a team hackathon in search of innovative solutions.
Patrick de Bie
Software Developer
Your application, step by step
Working together, making an impact and growing: it all starts with the right connection. That's why we'd like to get to know you and want you to get to know your future colleagues too.
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Let's get to know each other
We like to act quickly. If we can sense a match, we'll get in touch soon for a virtual introduction. This way, both you and we can see if there's a good fit.
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A quick chat on campus
What makes you happy? During a conversation with two future colleagues on campus, we'd like to get to know you better as a person. What do you find important in an employer and in your work?
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Second round on campus
There are many people here who’d love to meet you! Two other colleagues will join us at the table, and we'll explore how your knowledge, skills, and experience can shine at iO.
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Join the team!
Are we all excited? Congratulations! Go ahead and sign that contract. Together, we'll discuss the practical details and ensure you have everything you need to get started at iO.
FAQ
Apply now
Ready for an exciting career at iO? Apply using this form or through LinkedIn. We’ll contact you soon.
Questions about this position?