Digital Marketeer – Email Specialist
- Campus Herentals
- Medior
- Expertise: Marketing
- Skills: Digitale projecten, Marketing, Digital Marketing, Marketing automation, Hubspot, Salesforce, Mailchimp, HTML/CSS.
- Employment: Employed
- What you'll do
- Your qualities and skills as Digital Marketeer – Email Specialist
- What’s in it for you
- Get to know iO
- What your colleagues say
- Your application, step by step
What you'll do
Email is your primary domain, but your role sits within a broader marketing automation and CRM context — and your scope goes well beyond execution. You own your projects from start to finish.
Email campaign management
You plan, build, test, and deploy email campaigns across platforms such as HubSpot, Salesforce Marketing Cloud, Mailchimp, or similar tools
You translate client objectives into clear, effective email strategies — think customer journeys, segmentation, personalisation, A/B testing, and performance reporting
You monitor campaign results, identify optimisation opportunities, and turn data into actionable insights
You contribute to broader marketing automation and CRM initiatives, supporting clients in getting more out of their platforms and data
Client management
On projects where there is no dedicated account manager, you are the single point of contact (SPOC) for your clients
You build strong working relationships, manage expectations proactively, and communicate clearly — both on day-to-day matters and on strategic questions
You know how to translate a client's marketing goals into a concrete plan of action
Project management
You manage your own projects autonomously: planning, timing, budgets, status reporting, and administrative follow-up are all part of your scope
You keep an overview across multiple simultaneous projects without losing attention to detail
You coordinate with internal specialists (strategists, developers, designers) and brief them clearly when needed
Who you are
You're a hands-on digital marketeer with a passion for email marketing — and you know there's a lot more to it than hitting "send". You understand the full lifecycle of an email campaign: from strategy and briefing to build, test, deploy, and report. You're autonomous, well-organised, and just as comfortable in a client call as you are setting up a segmentation logic or reviewing a campaign report.
At iO, you'll join a team of 2,000+ digital experts across 5 countries and 12 campuses. You'll work on ambitious projects for a diverse portfolio of clients — and no two days will look the same.
Your qualities and skills as Digital Marketeer – Email Specialist
Must-have
You have 2–3 years of experience in digital marketing, with a clear affinity for email marketing.
Hands-on experience with one or more email marketing platforms (HubSpot, SFMC, Mailchimp, ActiveCampaign, or similar)
Familiarity with concepts like customer journeys, segmentation, dynamic content, and personalisation
You work in a structured, efficient, and results-driven way — you take ownership of your work
You're comfortable with client-facing communication and can hold your own in a professional conversation
You're familiar with AI tools and actively use them in your daily workflow — whether that's for content generation, campaign optimisation, or day-to-day efficiency — and you understand both their potential and their limits
You manage planning and administrative follow-up without being prompted
You are fluent in both Dutch and English (written and spoken). French is an asset
Serious plus
Experience with marketing automation platforms and/or CRM systems (HubSpot, Salesforce, Microsoft Dynamics, etc.)
Knowledge of customer lifecycle marketing, lead nurturing, or data-driven campaign strategies
Basic knowledge of HTML/CSS for email templating
Agency experience is a bonus
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- #LI-Hybrid
What’s in it for you
32 vacation days
Based on a 40-hour work week, you’ll have 20 vacation days and 12 compensatory days of leave (reduction of working time).
Mobility & end-of-year bonus
After working at iO for 6 months, you can count on an end-of-year bonus. And in terms of mobility, you can choose from various options, depending on your job or preference.
Hospitalisation insurance
When something unfortunate happens, the last thing you need is the added stress of unexpected costs. That’s why all employees get hospitalisation insurance at Axa.
Hybrid working
A good work-life balance is super important. Together with your team, you’ll decide when and where you work.
Healthy snacks & lunch
At every iO campus, you can grab a healthy snack throughout the day and have a healthy and varied lunch for a small fee.
Personal training budget
Each year, you’ll get a budget of €3,000 to develop yourself, in your profession or as a person, through training, events, or courses.
Celebrating together
If there’s something to celebrate, we know how to party! From time to time, the party team at your campus will organise the best (theme) parties.
Get to know iO
- 2,000+colleagues
- 13campuses
- 5countries
- 26nationalities
- 10+awards in the past year
- ∞growing, learning and challenging yourself
What your colleagues say
Pop talks, pair programming and even UNO? That's how Maaike leads a team at iO.
Maaike Hellemans
Technical Lead JavaFrom SEO expert to content strategist and - today - a copywriter. Experience Pieter's growth story at iO.
Pieter Moons
CopywriterRefreshing perspectives mean Ronald learns something new every day.
Ronald van der Horst
Lead Software DeveloperNakita feels fully supported in her professional development at iO.
Nakita Verbruggen
Teamlead CampaigningFor Lennard, it’s the fact that iO supports open source that’s an extra dimension to his work.
Lennard Swaneveld
Senior Drupal DeveloperMariam on the best parts of her jobs. Personal connections, rewarding work and great collaborations.
Mariam Gooijer - Berrezzouk
Corporate RecruiterFor Marleen, continuous change and evolution are an important part of her iO career.
Marleen van den Brand
DesignerMarcel’s insatiable curiosity for LEGO leads to eye-opening workshops.
Marcel de Jong
Digital StrategistAfter an inspiring meeting with Klaas, Lars takes a surprising step in his iO career.
Lars van Tulden
CRO consultantPatrick and his team set up a team hackathon in search of innovative solutions.
Patrick de Bie
Software Developer
Your application, step by step
Working together, making an impact and growing: it all starts with the right connection. That's why we'd like to get to know you and want you to get to know your future colleagues too.
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Let's get to know each other
We like to act quickly. If we can sense a match, we'll get in touch soon for a virtual introduction. This way, both you and we can see if there's a good fit.
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Come say hi
How can your knowledge, skills and experience shine at iO? During a conversation with your future team lead, we’ll discuss interesting opportunities for you in our blended agency.
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Meet the team
There are many people here who’d love to meet you! Your potential colleagues will join us at the table. And of course, you'll get a full campus tour.
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Join the team!
Are we all excited? Congratulations! Go ahead and sign that contract. Together, we'll discuss the practical details and ensure you have everything you need to get started at iO.
FAQ
Apply now
Ready for an exciting career at iO? Apply using this form or through LinkedIn. We’ll contact you soon.