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Interactive video for the static marketer
Interactive content engages people with choices, questions, and options. That’s no different with interactive video — in stark contrast to traditional video, which is linear and forces the viewer to watch passively.
Download the whitepaper
You don’t need to be a technological mastermind or a strategic genius to use interactive video in your campaigns. All you need is an idea and a partner who has the necessary knowledge. An end-to-end agency, maybe. Wink.
In this whitepaper:
What is interactive video?;
Types of interactive video and usecases;
How to produce an interactive video that works;
Conclusion
Entertainment focused interactions extend the consumers time spent with a branded message by 15%, according to a study by Magna (part of IPG Media Lab).
In other words: interactive video is a golden opportunity to show your audience what your brand is all about — and guide them towards the next step in the customer journey.
Want to get started with interactive video? Our experts are glad to help you on your way. Contact us.
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