Infinite opportunities: Leslie Cottenje (CEO Hello Customer)

The decision to digitise has to start from the customer, not from an internal, business perspective. That's what Leslie Cottenje, CEO of Hello Customer thinks. Technology can help improve customer satisfaction, but the human factor has to be central. She tells you all about her vision in this video.

In Infinite Opportunities, iO meets experts to talk about the impact of digital transformation, creativity, and innovation.

Discover your infinite opportunities — read the digital transformation white paper:

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