From AI hype to concrete action: what you need to know after UNBOUND 2026
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English
UNBOUND is the annual conference where HubSpot unveils its most important AI innovations, product updates, and future vision. Not everyone can be there, but everyone wants to know what matters. In just one hour, discover which AI innovations, new features, and strategic insights will make the difference for your marketing and sales team.
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Don’t miss any of the key announcements from UNBOUND
UNBOUND is the new name for HubSpot’s annual conference, known for years as INBOUND. Every year, dozens of new features, product updates, and strategic visions are announced. But with all the buzz and product demos, it’s not always clear what is relevant to your organisation.
Our HubSpot experts will filter the most important announcements from UNBOUND 2026 and translate them into concrete insights you can act on immediately. No endless recaps or marketing jargon, just a clear and practical debriefing of everything you need to know.
After this webinar, you will know:
Which announcements and trends from UNBOUND 2026 will have the greatest impact on marketing, sales, and customer experience.
Which new HubSpot features you can use right away to work more efficiently and achieve better results.
How to integrate the latest AI functionalities into your marketing, sales, and service processes.
Which innovations are already delivering value today and which ones you should keep on your radar for now.
How to translate these new opportunities into concrete actions for your organisation.
Who is this webinar for?
This webinar is designed for marketers, sales professionals, service managers, CRM managers, digital strategists, and HubSpot users who want to quickly understand the most important announcements from UNBOUND 2026.
Do you work with HubSpot daily or are you responsible for marketing, sales, service, or customer experience? In one hour, you’ll get a clear overview of the developments that truly matter.
Jolien Struyf
Automation specialist, iOAt iO, Jolien Struyf is the Team Lead of the Automation team and an Automation Expert. For over seven years, she has been helping organisations use HubSpot both strategically and practically. From smart workflows and AI-driven automation to complex implementations, Jolien translates the platform's capabilities into concrete solutions that create measurable impact. In this webinar, she will share the key insights from HubSpot Unbound 2026 and show you which innovations are genuinely relevant for your organisation.