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A person holds a credit card near a payment terminal for a contactless transaction.

How do you build a scalable b2b e-commerce platform across three countries?

CCV needed to unify fragmented systems and present one brand to b2b and b2c customers across Europe - without slowing down. 

CCV's digital landscape had grown organically: separate websites for Belgium, Germany and the Netherlands, each with its own technical setup. That fragmentation was holding back international expansion and diluting the brand. CCV approached iO to create one future-proof, scalable b2b e-commerce platform that could reach both b2b and b2c audiences, present a unified brand and make content management lighter. Together, we delivered an integrated digital foundation that streamlines operations, empowers customers and scales across borders. 

  • Integrated e-commerce and content management for b2b and b2c

  • API-first architecture designed for international scalability

  • Five country sites consolidated into one multilingual platform

  • Automated portals giving customers and partners full self-service

  • Fintech-compliant solution meeting strict sector regulations

Fiserv logo with black and orange text, featuring a stylized "Fiserv" in lowercase.

The challenge

How do you turn a patchwork of country-specific websites into a scalable b2b e-commerce platform - while keeping both b2b and b2c customers happy and staying compliant with fintech regulations?

The solution

A centralised digital ecosystem that unifies brand presence, automates complex workflows and gives CCV the flexibility to grow across markets without technical limitations. 

CCV x iO: a partnership that delivers

CCV is a Dutch fintech specialist offering complete payment solutions to thousands of businesses through direct sales and a broad partner network. With over 900 employees across Belgium, Germany and the Netherlands, CCV supports entrepreneurs of all sizes throughout Europe. 

Since 2023, iO has been CCV's dedicated digital partner. Our team of five developers works closely with CCV - understanding the sector, thinking alongside them, and moving fast through transparent planning and short communication lines. 

The payments sector comes with strict regulations and complex multi-party processes. We brought deep experience in financial systems, Shopware and Drupal - ensuring solutions that meet all sector-specific demands. 

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Empowering customers and partners through automation

The real win? CCV's customers and partners now enjoy a consistent digital experience and the autonomy to manage their orders independently and 24/7. That's not just efficiency; it's trust. It also frees up CCV's teams to focus on what matters most. 

  • Composerflow: b2b customers configure their own payment package via a smart wizard that instantly shows pricing and links to inventory and quotes. 

  • Staff portal: Sales teams digitally enter phone orders following the same process as online orders - improving accuracy and speed. 

  • Partner portal: Partners prepare orders for their clients with access to CCV's full product range, customised pricing, approvals and commissions. 

The numbers

  • 1

    Countries served (NL, BE, DE)

  • 5 ->1

    Drupal platform

  • 1

    Dedicated iO developers

Why a scalable b2b e-commerce platform was the only way forward

CCV's ambition was clear: grow internationally without the overhead of managing separate systems for each country. But more importantly, they wanted every customer - whether a small retailer or a large enterprise partner - to experience the same seamless, professional CCV brand. That's why we didn't just rebuild; we rethought.

One platform, two complementary systems

The answer wasn't a single tool, but a smart combination. Shopware handles the b2b e-commerce engine - flexible pricing, enterprise-grade security and a modular setup ready for future growth. Drupal powers content management, consolidating five separate WordPress sites into one international platform with robust multisite support. Together, they present one unified brand while giving CCV's teams the autonomy to manage content and orders efficiently. 

A scalable b2b e-commerce foundation built for ambition

The new architecture doesn't just solve today's challenges - it paves the way for CCV's international growth. By consolidating five country sites into one platform, CCV has drastically reduced maintenance overhead and accelerated feature rollouts across all markets. 

For customers and partners, the impact is immediate: automated order processing, 24/7 self-service and a consistent brand experience at every touchpoint. For CCV's internal teams, it means less firefighting and more strategic focus. The modular, API-first architecture gives CCV the flexibility to adapt to changing business models - without technical debt holding them back. 

Open source technology guarantees long-term freedom of choice; advanced reporting supports data-driven decisions. In short: a scalable b2b e-commerce platform that enables growth without technical limitations.

iO doesn't just execute - they look at the bigger picture. How systems interact, how everything fits into our technical landscape and what's future-proof. They ask the right questions, challenge us and help shape solutions that truly work for a payment provider like CCV.

Ellen van den Hater-Henzen

Ellen van den Hater-Henzen

Lead Marketing, CCV

What we delivered

Technologie

Cloud & infrastructure

Innovatiestrategie

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Ready to scale your b2b e-commerce platform?