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AI experiences

AI experiences: transforming customer interaction at every touchpoint

Most organisations recognise AI's potential to enhance customer experiences but struggle with the gap between impressive demos and reliable customer-facing production systems. We help you bridge that gap, building AI experiences that work under real customer, operational, and production conditions.

  • Connected touchpoints: Seamless integration across chat, search, commerce, service and content platforms

  • Built-in reliability: Guardrails and monitoring designed from day one, not retrofitted

  • Technology-agnostic approach: Solutions chosen for your context, not our partnerships

Pieter Janssens

Pieter Janssens

CEO

Our AI experience services

Conversational AI

Customers often have questions that require more than standard FAQ responses. We build conversational AI systems that handle multi-step queries, access relevant information sources, and route complex cases to appropriate team members when required.

AI personalisation

Every visitor sees the same page, yet each has different needs. We help you implement AI personalisation that scales: from individual interface adjustments to segment-driven content across all customer touchpoints.

Adaptive and generative interfaces

Tomorrow's interfaces adapt to users rather than forcing users to adapt to them. We design and build interfaces that generate or modify themselves based on user context, from accessibility features to fully AI-driven interaction layers.

Agentic commerce

AI agents increasingly act as buyers themselves. We help you make products and services accessible via emerging standards, ensuring you're reachable for the next generation of automated purchasing and transactions.

Agent experiences

Chatbots provide answers; agents take action. We help you prepare your digital ecosystem for AI agents that can act on behalf of customers, with the right integrations, orchestration, and architectural foundations.

AI engineering

The gap between working demo and scalable production AI is significant. Our AI engineering team bridges that gap with evaluation frameworks, observability systems, and infrastructure that makes AI reliable and scalable long-term.

Let's discuss your AI experience challenges

Aukje Wielens

Aukje Wielens

UX strategist / service designer

Martijn Geleijnse

Martijn Geleijnse

Senior Experience Strategist

Uilke Duinstra

Uilke Duinstra

Strategy Capability Director

Our approach to AI experiences

Building AI experiences requires thoughtful connection between customer needs, architectural decisions, operational reliability and measurable outcomes. We begin every engagement by understanding the experience you want to deliver and what it takes to maintain that sustainably.

From experiment to production

A proof of concept convinces boardrooms but doesn't solve customer problems. We build AI experiences that launch and remain reliable in production, with evaluation frameworks, observability, and guardrails integrated from the start, not added as afterthoughts.

Every touchpoint connected

AI experiences work best when integrated with your existing systems: CMS, payment infrastructure, CRM, and data platforms. We design the complete connected chain from first interaction to completed transaction.

Technology that fits your context

We're not bound to single platforms or vendors. Whether you work with Azure AI Foundry, Google Cloud, OpenAI, or proprietary systems, we recommend combinations that fit your organisation, existing landscape, business objectives and compliance needs.

Why work with iO for AI experiences?

Proven in production, not just concepts

From conversational AI serving all Dutch households through energy networks to agentic commerce for Europe's largest payment providers, our AI experiences operate at scale in live environments.

Integrated engineering and design collaboration

AI experiences demand both technical excellence and user-centred design. Our AI engineers and experience designers collaborate from initial concepts, ensuring what you promise customers is technically feasible and reliable.

Independent platform and architecture advice

We work with multiple leading platforms to choose solutions that truly fit your needs. Technology decisions depend on your existing infrastructure, team capabilities, and compliance requirements.

From customer interaction to business impact

Better search experiences matter, but reduced support costs and increased conversions matter more. We connect AI experiences to KPIs that drive your organisation forward and help you communicate that value to leadership.

AI Pioneer Agency of the Year

We were named AI Pioneer Agency of the Year — and we're just getting started. At iO, we help organisations move beyond AI experimentation and turn it into real, measurable business impact. Ready to make that shift? Let's talk.

Get in touch
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Ready to transform customer interaction with AI?