Media & performance audits: map out your status quo in marketing

Just like a detox can do wonders for your body, it doesn’t hurt to regularly take a critical look at your online efforts. There’s always room for improvement, right? From content to advertising and tracking tools: our experts know exactly where to look so they can help you grow in the digital world. Media and performance audits take care of that for you.

Why does a regular media and performance audit pay off?

Every marketing approach is faced with change. As marketers, we add new tools to our way of working, educating ourselves along the way. Audits are an important tool to monitor your marketing efforts. Are they getting you the desired results? Can you improve them? A marketing audit will get you the following:

  • Targeted evaluations of various marketing disciplines, aligned with recent best practices

  • Clear steps to guarantee your marketing’s quality – now and in the future

  • A list of quick wins to immediately implement for better results.

What to expect from iO’s media and performance auditing

Auditing is a specific field – one our experts have mastered completely. As data analysts and marketers, they know what to focus on. Here are some audits they have to offer:

Want to know more?

Would you like to talk to our experts?

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Why iO?

At iO, you can rely on an end-to-end partnership. That means that we’ll take care of you completely, from copywriting and design to reporting and optimising.

Our experts make us excel in media and performance audits, but we also focus on:

  • Your brand and brand experience;

  • Data and segmentation strategies to build your digital business;

  • Integrations with your tech stack (business systems, ad platforms, etc.).

Time for a thorough media and performance tools audit?

So much expertise, so many tools and questions – where to start? Fortunately, our experts share their knowledge with the world every day. Our blog is the perfect place to start your search.

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