15 tips to make your marketing and digitisation budget for 2024 smarter

Minigame & whitepaper

Mini-game: get your budget for 2024

The 2023 summer holidays are behind us and it's time for organisations to set their budgets for 2024. And that is often a more difficult task than we would like to admit.  

We wouldn't be iO if we hadn't come up with anything to help you with that tedious task...

Get 15 tips to make your marketing and digitisation budget for 2024 smarter
Or jump into the minigame first and collect gold coins in our virtual office building.

  • Have you thought of everything? A handy checklist

  • Calculation sheets: our favourite budget templates

  • How do you do more with the same budget?

  • How do you use data to make decisions?

  • Which KPIs do you use to make decisions?

Play the game and/or get your 15 tips

In this whitepaper

Preparing your marketing budget for 2024? This white paper contains 15 tips to help you get the job done faster. Inspiration for developing your approach to next year. Insights to achieve more with the same when budgets are under pressure. And how do sell your plan to the management? This whitepaper gives you a range of approaches that you can use to create your 2024 budget.

About the minigame

In this game you’re just like Dagobert Duck, Donald's rich uncle. Your goal is to collect coins in a virtual office building. How many coins can you collect?

Quickly fill in the form on the right and get started — digital coins are waiting for you.

Just want to download our 15 tips? You can skip the game after you’ve filled the form in.

Need help with your 2024 budget?

iO are here to help you to determine your budgets for 2024. Contact us if you need a helping hand. Whether you need help with your media budget,  want to embark on  a major transformation journey, or need to determine a budget in cash or in resources:  iO experts are here to help you.  

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