Marketing Automation Consultant

  • Function
    Marketing Automation Consultant
  • Campus
    Gent, België
  • Skills
    Marketing automation, Salesforce Marketing Cloud, Salesforce

Your role

Are you the kind of person that turns problems no-one even knew about into workable solutions? Do you talk people through an issue via phone/email without even opening the application? Do people’s problems magically disappear when you come within 5min of their computer, or your name gets mentioned? 

At iO we work on a lot of ambitious (international) projects. You’ll start new campaigns and monitor the quality of templates, databases, and workflows. You’ll optimise landing pages, forms, and emails to achieve (and maybe even exceed) the set goals. Are you accurate, stress-resistant, and completely in love with marketing automation? Then we are looking for you.

Our newest Marketing Automation Consultant will join our team of enthusiastic marketing experts. We regularly welcome clients to iO Campus Ghent, where we work to translate their objectives into efficient marketing automation projects and evaluate their ongoing projects together.

iO Campus Gent — an inspiring workplace where, along with your daily activities, you can grow, learn, and develop our ambitious organisation. With a personal growth trajectory, regular training sessions on a range of themes, and your individual training budget, you have room to grow at iO — and of course, you have complete control over the evolution of your career.

Your qualities and skills as Marketing Automation Consultant

The person we’re looking for has some of the following characteristics, the ideal candidate has all of them:

  • Take full ownership of customers and problems and take others on your path to fix them, you are a leader whose opinion matters
  • IT education background and/or experience in an IT/consulting organisation and you have mastered the skill to explain technical challenges to technical and non-technical users
  • Unique ability to steer customers and co-workers into the right direction by using your skills and experience to negotiate with them and clearly outline why some approaches are better than others. You strive for good solutions, not something that ‘gets the job done for now’
  • Challenge customers and employees on their way of working and enlighten them with your wisdom
  • Familiar with REST, BULK and SOAP APIs are, run basic commands using tools such as postman but most importantly you know when they are needed and guide customers and co-workers in the implementation process
  • Good understanding of integration methods (api, form, ETL, sFTP,…) and when each method should be used. Unique identifiers, relationships and update rules know no secrets for you
  • The first things that come into your head when you hear the words String or Relationship are unrelated to women
  • Skilled in HTML/CSS/JS and are able to read and understand code written in other languages (nodeJS, react,…)
  • Good working knowledge of ERP/CRM/CMS systems and sales & marketing integration (leads, lead conversion, campaigns, contacts, accounts, campaign members, opportunities and other related objects)
  • Experience in email marketing and/or marketing automation.
  • Good knowledge of email tracking, customer segmentation, web forms, email reporting, data management and journey creation.
  • Experience in any of the following tools: eloqua, salesforce marketing cloud, salesforce pardot, adobe campaign, adobe experience manager, hubspot, selligent marketing cloud, …
  • Build/adapt SQL queries
  • Fluent in English and feel 100% comfortable presenting in pre-sales calls, trainings, internal meetings, and face-to-face interactions

Do you like the sound of this job? Do you have any questions, or would you like to come for a meeting to discuss its content in detail? Contact Anouk Callebaut.


Just drop by

Do we feel a match? Then we’ll take action right away. Starting with a meet & greet (face-to-face or virtually) – you know: first impressions and all that!

Discover your potential

That wasn’t too bad, was it? If we both have a good feeling about our first meeting, we’ll invite you for a short assessment to check how you can grow at iO. When and where it fits you, of course.

Meet your colleagues

There’s a bunch of people here who are very eager to meet you. The next time we talk, two of your potential coworkers will join us to discuss the results of your assessment.

Join us!

Are we all still excited? Congrats: it’s time to sign your contract! We’ll go over all the practicalities together and we’ll make sure you have everything you need to get started.

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This is what you get from us

You’re giving us your time, dedication and your talent. And we’re very grateful for it. But what do you get in return? Here’s what to expect.

Questions about this position?

Hi! I’m Anouk, Recruiter at iO, and I’m here to answer all your questions. What’s on your mind?
Anouk Callebaut

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Ready for a vibrant career at iO? Apply for this job using the form below. You will hear from us soon.

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