Our Marketing & Sales AI Automation services
AI lead enrichment and scoring
Outdated lead databases create commercial blind spots. AI enriches missing data, scores every lead on ICP fit and prioritises for sales, so your team focuses on high-potential prospects instead of cleaning lists manually.
Agentic sales pipeline
We build agentic sales pipelines in N8N and similar tools, with multiple specialised AI agents that collaborate in one workflow: enrichment, scoring, prioritisation and automated CRM updates.
AI-driven campaign setup and segmentation
From audience definition to campaign activation: we automate campaign setup based on intent signals and behaviour data. That frees up your team to spend less time on execution and more on growth strategy.
Conversational AI for lead generation
We build conversational AI agents that answer customer questions, qualify leads and route them directly to your CRM — integrated with Salesforce, HubSpot and other platforms. The architecture is modular, enabling scalable deployment across multiple brands and channels.
Personalised AI follow-ups
AI agents trigger personalised follow-up flows based on behaviour, intent and conversion stage — connected to your content generation and marketing automation platform. We build that connection, so the right message reaches the right lead at the right moment.
Let's discuss your automation needs
Our approach to Marketing & Sales AI Automation
Automation only creates value if your ICP is sharp and the pipeline is built on a sound strategic foundation. Applying AI tools to unclean lead databases produces faster noise, not better results. We always start with the strategic question: which lead is worth pursuing, and why? From there, the automation follows.
ICP definition as foundation
AI scoring only creates value if the ICP model is correct. Which characteristics (industry, company size, behaviour pattern, buying stage) determine whether a prospect deserves sales attention? We develop the ICP for each project, so the scoring model prioritises what is strategically valuable.
Agentic pipelines that fit the complexity
Most marketing and sales processes are too dynamic for classical ML and too complex for rule-based automation. Agentic pipelines fill exactly that gap. We build those workflows in N8N with multiple specialised AI agents. By splitting the pipeline into focused sub-flows, operational cost and accuracy are optimised per stage.
Conversational AI as the pipeline front-end
A modular conversational AI architecture generates leads, enriches them with CRM data and routes them to the right sales flow — without manual sales handoffs. We build those architectures to scale across multiple brands and channels.
Why work with us?
From a non-performing ML model to a working pipeline
Stanley/Stella had a lead scoring model that didn't deliver. We built a complete N8N pipeline with multiple specialised AI agents, tested on 65,000 real leads, and identified approximately 3,250 high-quality prospects — in production within weeks.
Pragmatic automation over unnecessary technical investment
Low-code agentic pipelines deliver the same output as custom ML models in many sales automation challenges, at a fraction of the lead time and budget. We choose the approach that fits your scale and objectives, not technical ambition.
From lead scoring to automated lead generation
AI automation doesn't stop at scoring existing leads. We also build the front-end: conversational AI agents that generate new leads, qualify them and route them — integrated with your CRM and existing marketing automation.
Connected to personalisation and content
The strongest sales automation connects lead scoring with personalised follow-up content. We connect automation directly with the AI Content Factory and Personalisation at Scale, so the right message reaches the right lead at the right moment.
